A South Park Personality: Vicky Beaulieu – Avant-Garde Fashion Designer
Vicky Beaulieu’s bio reads “she is the visionary designer behind Temptress Armory, an avant-garde fashion label crafting one-of-a-kind, fantasy infused creations for the modern goddess and warrior.” She is also a resident of South Park!
Vicky’s journey began as a dancer and evolved through 13 years of fine jewelry design. She moved to Los Angeles from Montreal three years ago, drawn by the excitement of the local festival and theme party scene and associated entertainment venues. She was captivated by the efforts people were putting into what they were wearing in terms of festival wear and party costumes and soon found she was making party things for herself. “My first handmade Halloween costume was a cosplay I made in 2023 which sparked interest in my community and in myself to then create my birthday outfit in 2024 that propelled my creative juices to a higher purpose. That’s how it all started,” she explained.
She decided to create her first collection last summer and presented it in July of 2025 at Fashion Furious here in LA. Her success at this show led her to enter her expanded collection at the huge LA Fashion Week last October where she did two shows with great results. “I guess I already had the creative side down and I just had to connect with the right vehicle”, she told me.
Vicky is currently working on a new collection for presentation at LA Fashion Week which is coming back in March. There she will show her designs in the Art Heart Fashion show. Art Heart Fashion is the biggest fashion show featured in Fashion Week and will lead to her work being shown around the world along with their brands.
Her creations are strictly her effort alone - from bottom to top. She envisions, designs, and constructs her costumes without assistance of any kind. Her brand is Temptress Armory which “channels themes of empowerment, mythology, and transformation – made for those who refuse to blend in.” Her fashions are currently not available to the public…..yet. . When asked what she was planning for her immediate future she replied she is working to grow the notoriety of the brand and making it ”bigger than nature. When I develop a longing for the brand, people will be waiting for the hard launch. That is going to determine the future.” She is patient and playing the long game.
She said she is very fortunate to have a good mentor in the fashion industry. “The work, the creations are all me, but for me to be proposed to these higher platforms right now, I obviously haven’t done this all by myself. I’m very grateful to everyone who has helped me through this journey and is continuing to help me through this journey - especially all the great friends I have here in South Park.”
Things seem to be going very well for Vicky. She was proud to announce her first celebrity placement last week when the pop artist Ke$ha wore one of her head dresses at the photo shoot following the Grammys. Very impressive for a designer who measures her practice in months rather than years!
Check out her Instagram account: @TemptressArmory
By John Nilsson